G-Forces - Content Management Solutions

Client: STA Graydon

Industry

Debt Collection

Services

Creative services, website design, content management solution, managed services

The Challenge

STA had an aging website which could not be updated internally. The source code was locked and it was impossible for even a web developer to update the site. The site did not represent the company’s position as a significant player in the industry and competitors had already improved their online strategies - essentially the STA website was falling behind. The company needed a strategy which aligned the brand across the continents they operate in.

The Solution

Using our Managed Services resources we created a bespoke site based initially on NetDirector CMS; this produces a site which meets STA’s specific requirements and can be managed in-house using simple systems. Our Creative Services team worked with STA to create great aesthetics and functionality; this is carried through to give e-mail marketing capabilities.

The Result

Working with STA Graydon, as with all our clients, we look to develop long standing relationships. When the new STA Graydon site was made live the visual improvement was clear for all to see. Receivables Outsourcing Director, Ian Hills, explains that “G-Forces’ support and service in working with us to design, develop and implement our new web sites has been exemplary.”

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