Affiliate Marketing

Affiliate marketing widens the scope of your internet presence by encouraging other websites to become advocates for your services, increasing your online exposure and improving the efficiency of your advertising spend.

Affiliate marketing is a method of promoting a website in which an affiliate is rewarded for every visitor, subscriber, customer, and/or sale provided through his/her efforts.

It is a modern variation of the practice of paying a finder's fee for the introduction of new clients to a business. Compensation may be made based on a certain value for each visit (Pay per click), registrant (Pay per lead), or a commission for each customer or sale (Pay per sale), or any combination.

Affiliate marketing is an increasingly popular form of web marketing as it is based on a "pay for performance model", meaning that commissions are only paid upon measurable results.  In fact, according to one report, total sales generated through affiliate networks in 2006 was £2.16 billion in the UK alone. The estimates were £1.35 billion in sales in 2005. (E-consultancy 2006)

It has been estimated that an effective affiliate program can be responsible for an increase in 15 - 20% of online revenue.

Call us on 0845 055 9040 or contact webmarketing@gforces.co.uk for more information.