Embrace and engage through ecommerce.

Your ecommerce journey starts here

NetDirector® Auto-e is our next generation ecommerce platform for automotive dealers. Designed around the needs of the connected customer, NetDirector® Auto-e is a truly omnichannel retail solution that gives you the ability to easily engage customers both online and in the showroom.

Are you ready to begin the journey? Let’s go.

Empowered engagement
NetDirector® Auto-e provides all the tools consumers need to complete an end-to-end buying journey online. It delivers a seamless user experience for both buyers and sellers. It’s a fully functioning digital dealership that’s open for business 24/7. And we know it works!
Built on our class-leading SaaS technology and driven by data, NetDirector® Auto-e continually optimises conversion at every stage of the customer journey. Through intelligent marketing and engagement, we turn your website visitors into high quality leads, time and time again.

A flexible buying journey

One of the key things we know is, consumers genuinely want to buy from dealers. However, just like their experience in travel, electronics and even groceries they are looking for the dealers who offer a more flexible process that works within their busy lives. At the same time, dealers are looking for new ways to connect and stay connected with prospects from research, right through to sales and service.

That’s why NetDirector® Auto-e has been purposefully designed to seamlessly integrate your physical and digital showrooms, enabling you to leverage both assets for their unique strengths and nurture more dynamic, productive, and profitable relationships with your customers.


of transactions take place
between 7 – 11pm



of end to end purchases
take place on mobile



ecommerce market penetration
in Australia by 2021


Driving change in automotive retail

NetDirector® Auto-e is a performance focused, scalable ecommerce infrastructure that enables you to sell vehicles online in the way that suits your business best. It also enables you to embrace ecommerce at your own pace.

And whilst our presence grows here in Australia, you’ll also find our NetDirector® software empowering independent dealers, large retail groups, and manufacturers in over 60 countries around the world.

Customer Success

We’ve built our support hours around you. Available when you need them most, our team is dedicated to helping you get the most from your software and ready to fix any unforeseen issues that might arise along the way.

We also recognise that technology alone will not lead to success. The key to realising the best results from your digital dealership is making sure you are supported by the expertise you need to make it work. Like a dedicated Account Manager, who will able to advise you on how best to maintain and enhance your website, utilise your digital marketing, and also provide competitive insights to benchmark your performance.

A dynamic, responsive, omnichannel solution for dealers and manufacturer retail networks.

More than a website

Make no mistake, NetDirector® Auto-e is like no other ecommerce retail solution. It empowers your customers by providing all the tools they’ll need to complete their buying journey. This seamless user experience enables them to make informed decisions, on their terms, and at their convenience. NetDirector® Auto-e marks the next logical step towards full online vehicle sales, at a time when the Australian automotive market requires a new response.

We recognise that some lead and other’s follow. We know that evolution is critical for survival. And, we hope you choose to be a success story of tomorrow.


Are you ready? Let's go.

If you’d like to find out more, get in touch with the team today via the form below.

Notice: Undefined index: button_label in /web/content/wp-content/themes/gforces-2017/library/widgets/sugar-form.php on line 39 Notice: Undefined index: comments_label in /web/content/wp-content/themes/gforces-2017/library/widgets/sugar-form.php on line 40

Product of Interest:
For information on how we use your data when submitting an enquiry, please see our privacy policy

GForces Web Management Australia PTY Limited ABN: 94 634 754 706.